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Mighty Health

As an in-house contractor designer for Mighty Health, I have had the privilege of creating a wide range of visual assets including branded merchandise, social media imagery, and in-app graphics. Communication and project briefs were conducted through Notion and Slack, and all final designs were delivered in high-resolution or vector format via Figma or Google Drive.

Marketing Collaterals

Social Media Imagery - Letterings

Inspiring quotes about nutrition, exercise, mental health, and healthy habits were shared on Mighty Health’s social media platforms through these posts. I was responsible for selecting ten quotes, presenting four options to the team, and creating the final design using brand colors and flexible typography to fit the theme of each quote.

Process

  1. I curated approximately ten quotes based on the theme and shared them with the team.

  2. Four quotes were selected by the growth team for social media posts.

  3. I created two to four graphic options for each quote using Figma, then shared them with the team.

  4. The team selected the desired option to post or provided feedback for alterations, which were promptly made within 24 hours.

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Social Media Imagery - Illustation Posts​

These posts aimed to educate users on quick tips about nutrition, exercise, mental health, and healthy habits. I defined the content based on user needs and goals, as well as the Mighty Health Challenge or holidays of the month. Each post consisted of a title, 5-6 tips, and flat illustrations for each tip, all designed in brand typography and colors.

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Social Media Imagery - Events​

I was responsible for creating visually appealing social media posts to promote Mighty Health’s virtual live events. Each post was based on the event’s theme and the brand’s provided template.

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Merchandise

Comfortable fitness attire is crucial for a successful workout, and Mighty Health offers its own branded merchandise for sale through its online store. I designed graphics for each product using Figma, following Printful’s guidelines, and shared the final designs with the team for implementation.

In-app assets

Educational Infographics

Infographics were created to educate users on various aspects of health and wellness. The doctor or coach of Mighty Health provided reference graphics and descriptions of changes, and I created two to four options using brand typography and colors.

Process

  1. Mighty Health’s medical experts provided references and specifications for the desired updates to the graphics.

  2. I then created two to four graphic options incorporating the brand typography and colors.

  3. The final graphics were shared with the team through Figma, allowing for easy collaboration and feedback. Any requested alterations were promptly completed within 24 hours.

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